I am an experienced business owner and CEO, with a track record of success across many industries. During my career as a senior manager I have developed efficient economic and marketing strategies for small businesses, medium sized companies and large non-profit associations.
I have a Bachelor of Commerce degree majoring in Management and Legal Studies. My business acumen and ability to dissect and understand large amounts of data, has enabled me to manage several companies, including my own, through periods of rapid economic growth. My digital and traditional marketing expertise enabled me to turn a small graphic arts supply company into an industry recognised provider of software, support and IT solutions specialising in the publishing industry.
I was successful in obtaining my position as General Manager of Publishers Australia because of my experience in managing a large and diverse client base with vastly differing needs, as well as my ability to develop strong relationships with key stakeholders and vendors. In this role I have been responsible for the day-to-day operations of a non-profit organisation with a large membership base.
I have organised and hosted conferences, events and seminars across Australia, introducing key international vendors to local business, whilst managing contracts and vendor expectations along the way. All of my projects have involved fundraising activities and all of my projects have returned a profit.
My network of contacts includes CEOs and Managing Directors, many of whom I have worked with at Board level.
I love creative writing and have a few 'work in progress' stories gathering dust on my hard drive including my first novel Pine Gap, which is all but ready to go.
Look here to find stuff
Recent Posts: Beyond Digital Strategy
Nearly 60% of internet users will use a tablet this year. Australia enjoys the highest tablet penetration rates in Asia-Pacific, in terms of both internet users and the general population, according to eMarketer’s latest estimates of tablet usage around the world. By the end of this year, tablet penetration among internet users will be more […]
An article by Mr. John Wilpers, editor of the FIPP Innovation in Magazine Media annual reports. These are John’s take on the types of ad fraud out there. 1. Impression (CPM) Ad Fraud Impression ad fraud has several parts: Hidden ad impressions Fake sites Video ad fraud Paid traffic fraud Ad re-targeting fraud Hidden ad […]
If you’re an Aussie and you haven’t seen this video yet then you are probably living under a rock, Uluru to be exact ;-) But, seeing as this is the beginning of the Australia Day long weekend downunder, we thought we should share this for the benefit of our international friends. Cheers to Terry Mann, […]
A FIPP interview with David Nussbaum, CEO of F+W. David Nussbaums credited with transforming the former print-focused niche publisher into a digital-first company that combines content and e-commerce like few others. Prior to F+W, David spent more than 8 years at Penton in senior management positions, including as the CEO of Penton Media. In this […]
- RT @AresMarsFlack: Breaking news: Tony Abbott has just knighted Colonel Sanders at Manuka Oval #BBL04 #BigFinal #auspol #knightmare http://… 3 days ago
- RT @BeyondDigitalS: Successfully Combining Content with Commerce. A FIPP interview with David Nussbaum, CEO of F+W. @DISummit @Dnussbaum ht… 3 days ago
- RT @BeyondDigitalS: What are the nine types of digital ad fraud? An article by @johnwilpers @FIPPWorld wp.me/p4eotS-1FI 3 days ago